Thickening Paste

Works very well. Has a tiny bit more shine than some "low shine" products I've used, but definitely still qualifies as low shine. The hold and flexibility are great. It's doesn't hold as strongly as high-hold hairspray, but I haven't found a product in a jar that does, except high-hold pomades that are glossy, kind of sticky, usually labeled "extreme hold" and are more like "hair cement". The scent is understated and not noticeable to me unless I'm smelling it still in the container. Don't let the word "paste" put you off of it, it's not sticky or pasty, and when used in the right amount (sparingly and learned with a couple of uses...start with less, you can always add a little more) it's light and not even noticeable in your hair. A not-very-thick layer on my fingertip the diameter of a large pea is how much I use. Spread that little bit evenly on the first three fingers of both hands and spread it around and through my hair, back and forth, side to side, around in circles, however you want to do it. Easy-peasy. This is a very good product, and is very similar to Fix Your Lid Styling Fiber. Both products are about a toss-up as far as how they work, how they look (though the Fix Your Lid may have slightly less shine), and how they look and feel in the container and when applying. A little goes a long way, and even if your hair is a bit longer than my short hair, the 3.4 oz container will last a long time, like months, maybe a year, using it five days a week.

Best product on the market. I have had a long beard for the past 10 years. I have used oils, waxes, pomades and balms. Cremo pomade is my favorite for shaping and styling my beard. The stronghold last all day. It is easy to put on, especially when you compare it to beard waxes and balms. It has a subtle fragrance that is nice. What I like is that it washes out easily and does not dry out my beard.

I think if you use enough of it, you can kind of get close to HIGH hold. But start in smaller amounts because certain hair types might bog down and look matted down if you go too deep. I say it is closer to MEDIUM hold because anywhere close to the cowlick my hair did not stay down unless I used excessive amounts there and hit it with hair spray. Also, it did not allow me to form my hair exactly how I want and have it stay that way. I applied it slightly damp with light water flicked on it. My hair is: "bowl do" straight with almost NO body to it; dark brown; 10mm or so on top and 0.5 mm sides and back via a "mini mini fauxhawk" hairstyle; hair is fairly thick but not coarse...closer to fine than coarse SHINE = HIGH TEXTURE = allows for a layered look (aesthetically pleasing) SNIFF = light men's cologne/fragrance sniff, not offensive or musky, not rough, pretty good (I prefer citrus, but this is decent) Hair is NOT crunchy not very oily or greasy. A pretty good option for my style but it is not ideal since I cannot form my hair into the fauxhawk and have it hold like I prefer. My hair still looks good, just not ideally good. I like this brand for value and quality. I might have to consider the medium-hold, medium-shine "glue" type texture product. Although, it surely will not have the hold I need for this haircut. I think I used this product when I had medium-length hair and it provided very nice results.

It's getting a lot of mixed reviews, some loving it and some not so much. Products like this are very personal and subjective. But I think some folks are confusing this matte hair paste for other products and then don't like it because it's not what they're used to because it's not super gooey, not shiny, or doesn't have enough hold. What I learned is that this type of product is for people with fine hair, thinning hair, etc., so the first thing I learned from professional barber Matty Conrad is that when you have fine or thinning hair you don't want a lot of weight or water sagging your hair down. Gels, pomades, and the like have higher hold but also weigh your hair down making it appear like you have less hair. So the function of this type of product is supposed to be light and dry. So less is more in the sense that you don't want a ton of product in your hair weighing your hair down, making it appear stringy, saggy, or limp. Another thing is that hold is dependant on hair length, and so he recommends that folks with thinning or fine hair keep hair length between 3 to 5 inches. I actually bought this because his Victory brand super dry was out of stock and this seemed like a good comparison. I will say that I don't blow dry my hair personally, but he recommends salt sprays, matte dry pastes, and blow drying your hair and getting a cut that suits your hair type. All this to say, I think some people are not liking this product because it's not what they're accustomed to. But what they're accustomed to is usually made for thicker hair types. So it's all about maximizing your specific hair type. Also, it doesn't go into wet hair or on wet hands as well as others products. I've come to see this is because super dry matte pastes are made for dry to mostly dry hair. When used correctly I find it gives me the texture and hold I need, and smells clean and refreshing. Not trying to put folks down or anything, but I hate to see bad reviews because people are not up to speed on this sort of thing. Anyway, I'll be trying Victory super dry when it's back in stock, but in the meantime this is fantastic stuff. Just that you have to understand what's it's intended to do and how to use it just right! Hey I had to learn all this too! If you go to Matty Conrad's YouTube channel there's a video on fine and thinning hair that really helped me to understand how to maximize my own personal haircare needs. In the meantime, I think this product is getting a bad wrap because it's made for specific reasons. Hope this helps you guys and gals out there!

Fantastic hair cream, you don't need much to style, holds well and doesn't make your hair dry or greasy, also has a nice smell to it. Leaves your hair looking healthy and not full of chemicals

Great hold... Creates the perfect modern look I was going for... But very strong fragrance. It doesn't smell bad. But does smell A LOT. Will not be able to wear any cologne with thus product.

My son swears by this pomade for his thick wavy hair to tame it into submission without looking oily or greasy. He's a server in a high-end restaurant and has to look presentable. Plus, it's easy to use, effective, a good value for the money, and the ingredients are high-end. The fragrance isn't overpowering for him, which is a bonus. Highly recommend

Love this paste. Lightweight and good control. Goes on pretty clean. Has gone up in price but much better than other options. Lasts forever.

Very good product. I am very satisfied with my order Thank you

No date of expiry....how will it use

Ho fatto vari tentativi prima di recensire. Cera molto valida. Secondo me rende meglio l'applicazione su capelli bagnati e poi asciugati con diffusore.

It makes hair sticky and doesn't hold hairstyle at all

ممتاز بكل شي ، اهم شي ما يقسي الشعر ، ولا يترك آثار بيضا، وريحته مقبولة جدا وعطرية بس التوصيل يتأااااااااخر