Glossy White

Purchased in the hope that this would actually work on my aging teeth. This is still only a few days into the process but will share my initial impressions. The taste is actually a lovely spearmint flavour which leaves my mouth feeling really clean and fresh. I use an electric toothbrush with a 2 minute timer and I actually think that this toothpaste has made a slight difference, considering it’s only been a few days I’m quite optimistic that further improvement is possible. I also did consider whether the toothpaste could possibly cause abrasion and therefore result in damaging enamel surface, but decided to try anyway. Personally I didn’t notice any harsh abrasion on cleaning and my teeth felt really clean and fresh. I will definitely be purchasing again.

It does whiten teeth, I smoke and have no staining since using. It is better value on Amazon than from other outlets

It’s a great all-round effective toothpaste, nice taste, good smell, it leaves your mouth feeling fresh and my teeth look whiter every day. I’m not a fan of the rough feeling consistency and the texture but the benefits outweigh this. It isn’t the best in terms of mitigating sensitivity issues. A little overpriced for daily use and it does feeling like a marketing placebo on the nice packaging that it worth this price but I would still recommend it.

Nice toothpaste bought to help keep my teeth white. Not sure if it actually does but was ok to use, nice minty taste and lasted a good while.

It's pleasant to use and seems to make my teeth look cleaner and has made them whiter over time.

Disappointing product

Takes a while to see results. Works like any other toothpaste.

I've used this toothpaste for a long time I personally feel it helps keep your teeth whiter, wouldn't use anything else

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