ILIA - Fullest Volumizing Mascara | Non-Toxic, Vegan, Cruelty-Free, Smudge + Flake-Free, Safe For Sensitive Eyes, For Fuller, Thicker, & Healthier Lashes (Full Size, 0.32 fl oz | 9.5 ml)

**I've only used this twice since it was delivered**Both times I've used this mascara it worked wonderfully. I don't normally keep mascara on longer than 7 hours, but this mascara wore fantastically when it was left on longer than that. I purchased the smaller tube, but it includes the larger brush that the larger tube includes as well. Warning for users - it's a larger brush than average and it picks up a lot of product. It went on well for me, but some users may but like how large it is. The mascara seems pretty concentrated so I didn't have to layer it to see great results. It lengthened my lashes and held the curl from my mascara curler. I was very happy that the results were so great! The product didn't create any irritation to my eyes, and didn't flake off like most of the other chemical free or eco friendly mascaras I've tried. The only thing I'm worried about is whether the product itself with dry out faster than normal. The brush does collect a great amount of product, and it is more "fluffy" than typical mascaras, which makes it difficult to get into the corners near my eyes, but I use a smaller wand to take care of any clumps.

I first chose this Ilia mascara because I recently learned that I'm allergic to shellac. Shellac is an ingredient in almost all eye liners, shadows, and mascaras, and the shellac caused tremendous swelling of my eyelids along with a nasty rash. Ilia eye care products do not contain shellac. Yay! This mascara is thick and lush and goes on easily, stays on all day (a big plus), and washes off with water. Amazing. The brush is narrow at the tip and wider toward the rear of the brush which makes for an easy way to get more mascara on the outer lashes. I have used many brands of mascara over the years, usually very expensive ones, and this Ilia is the best brand yet. I highly recommend it.

I have sensitive eyes and wear contacts. The mascara I have used for years changed formula and now burns my eyelids. I researched alternatives and this one was listed in multiple places so I gave it a try. It works really well. It doesn't irritate or clump. My lashes stay pretty seperated. I did notice a couple smears on my eyelids but it's from the wand having long bristles. If I'm careful I can avoid that transfer. It goes on smooth and feels light while wearing. I dont even notice it. I haven't seen racoon eyes after a long day. As another reviewer mentioned it had a not great scent but it's not noticeable when wearing.This mascara did seem to pull down my lashes the firth few times I wore it more so than any other mascara I've used even when I curled my lashes. I found some online advice that suggested curling the lashes, applying just to tips and let dry then apply another coat from roots up. I tried that and found my lashes keep some curl but they do still lose some curl.Overall I'm really happy with a mascara that doesn't irritate though I wish it didn't pull down my lashes as much as it does.

I found this mascara to work very well. It thickens lashes and the brush is very think and efficient at making contact with lashes. I really like it and very please to have found a nontoxic mascara that works great.

Happened what I feared would happen…. Not holding my eyelashes up, this mascara weighs them down, like 99.9% of all the other mascaras. This is been my quest since I started using makeup at 15, finding a mascara that can hold my eyelashes up. I tried ILIA because I wanted to go all natural none toxic with all my makeup and I saw the review pictures and thought it might work but nope. I guess I’m going to stick to my old reliable YUYA mascara (which is clumpy , that’s why I wanted to change it too) but works great and it’s $10 less.

I really like the color of this mascara and the brush is perfect for getting every lash! I’m interested in seeing how it holds up during daily wear but so far very happy with this product.

I don't have 10 minutes to apply coat after coat after coat to my lashes, especially with no result. This mascara does not thicken or lengthen my lashes. I don't know how they can even call it mascara. Deciding whether to return or toss.

It smudges under your eyes and it's not easily applied, the applicator is not a great shape and the formula is just not nearly as effective as the companys other mascara. I only tried this because they had a travel size