The Revenue Growth Habit: The Simple Art of Growing Your Business by 15% in 15 Minutes Per Day Hardcover – Illustrated, July 10, 2015

If you are into marketing, this is the book for you! Revenue growth is proactive work, you will need to work on it and make time for it, for you and your team — just one activity a day, 15 minutes a day to start. From this book you will realize to: Focus on your value, and the revenue will follow.These are the important things I've learnt from the book:1. Discipline (Habit) = Starting + Repeating with Accountability2. Testimonials make your materials stronger, more interesting, more compelling, truer, bolder, more resonant, more connecting, and flat- out better. So, put them everywhere. Every page of every thing. There is no wrong place for a testimonial.There are so many growth techniques mentioned in the book, here are the ones I like:Growth Technique #1: The Art and Science of Getting the Testimonial, Get it by phone or email.Growth Technique #2: Don't Be a Tree Falling in the Forest— Communicate Testimonials. Put it in emails, ads, brochures, web pages, etcGrowth Technique #3: create short powerful case studiesGrowth Technique #4: Communicate Case Studies to People Who Can Buy from YouGrowth Technique #5: Ask the "Did you know" question & add the “Did You Know” Sticky Note"Growth Technique #6: How to Get ReferralsGrowth Technique #7: The Power of Owner CallsGrowth Technique #8: The Seven- Figure Follow- Up ProcessGrowth Technique #9: The Magic of the Handwritten NoteGrowth Technique #10: Communicate with Your High- Potential Small Customers (HPSCs)Growth Technique #11: Create Your Own Social Media— Relentlessly Grow Your ListsGrowth Technique #12: Categorizing for Revenue Growth— How to Organize Your ListsGrowth Technique #13: Send a Wildly Valuable Newsletter to Your ListGrowth Technique #14: Growth by White PapersGrowth Technique #15: Turning Trade Shows into RevenueGrowth Technique #16: Host an Unforgettable Event for Customers and ProspectsGrowth Technique #17: Be the Industry Speaker — You're the ExpertGrowth Technique #18: Conduct Webinars That Bring New BusinessGrowth Technique #19: How to Grow Your Business with VideosGrowth Technique #20: Public Relationships— How to Leverage the Media for Revenue GrowthGrowth Technique #21: Price Increases Are a Growth Technique!Growth Technique #22: The Single, Most Important Website Edit for Revenue GrowthThere is so much more in the book! If you are interested in growing your business with marketing, buy this book - you won't regret reading this book!

Alex is a long-time highly respected colleague of mine. With this book, he's done a masterful job at outlining the value of taking just 15 minutes a day to grow your business. He explains what steps and strategies you can take as a business owner (step by step), why they are so impactful, and why it's necessary to take the time to invest in yourself, your clients, and the growth of your business simply by conveying and offering more value. Just as you invest the time to exercise your body -- investing (even less time) in growing your business on a daily basis will pay serious dividends in terms of your wallet. And really, why wouldn't you prioritize investing 15 minutes a day to grow your business and your revenues -- if you're serious about running a profitable and successful business that is. Alex makes it easy to do just that. This book commands a coveted spot on the bookshelf above my desk, and is destined to become dog-eared!

Alex's simple actionable and effective approach to marketing your value really is about leveraging your customers to understand and market your value. This is the core to building a recurring revenue stream, a client base and SMART pricing that truly builds on what you do that is valued.Alex's approach is simple, START.The book is well organized and to the point. Chapters are short with a short actionable summary at the end of each chapter along with great examples and some humor. The book is not about him, it is about you. Read and START ... and Grow!Thank you Alex!Nicole Thibodeau, CPA, PhDPresidentNthandco Management Consultants

Alex's voice comes through loud and clear and it's a smart, encouraging and confident voice that makes you believe you can get the results you want. I like that his "How to" chapters range from techniques that take mere seconds to those that take up to 15 minutes. His reminder that to think on two tracks is effective: the one-to-one and the one-to-many. I've already become clearer about which of my marketing efforts should be in which track and how I can execute quickly.The first technique I used--including a testimonial in my email signature--has caught the attention of quite a few correspondents. And the "By the way, did you know I also do..." has lead to several requests for more information.I'm just beginning to enjoy value from this book and I anticipate much more.

Excellent, actionable, business building advice! I saw Alex speak at a conference and I was very excited to read his book to reinforce what I learned at the seminar. The book did not disappoint! I am a small business owner and I am tired of theory and abstract concepts - I need small, do-able actions that I can apply today in my business. This book is it - concise, practical, low cost, and high impact. If you aren't big enough to hire Alex for personal coaching, this is the next best thing. Buy it today and you will see the results tomorrow.

The Revenue Growth Habit is an enormously useful book. It focuses both on the mindset necessary to grow your revenues as well as the tactical approaches that you can deploy every day to grow your revenues. The suggestions are very easy to implement. And Alex Goldfayn does a great job of "pestering" you to stay focused. Over and over again, he says to do just do one thing every single day to let someone or some group of people know the value you offer and how they can buy it from you. Within just the first two weeks of reading his book and applying his ideas, I found myself connected to two new potential clients whom I never would have met without applying his ideas. I encourage you to read this book, and more importantly to put the ideas into action every single day. It literally takes less than five minutes to apply any of his ideas.