---
product_id: 20124948
title: "The Pdma Handbook of New Product Development"
brand: "kenneth b. kahnsally evans kayrebecca j. slotegraafsteve uban"
price: "KSh40211"
currency: KES
in_stock: true
reviews_count: 10
url: https://www.desertcart.co.ke/products/20124948-the-pdma-handbook-of-new-product-development
store_origin: KE
region: Kenya
---

# The Pdma Handbook of New Product Development

**Brand:** kenneth b. kahnsally evans kayrebecca j. slotegraafsteve uban
**Price:** KSh40211
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Pdma Handbook of New Product Development by kenneth b. kahnsally evans kayrebecca j. slotegraafsteve uban
- **How much does it cost?** KSh40211 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.ke](https://www.desertcart.co.ke/products/20124948-the-pdma-handbook-of-new-product-development)

## Best For

- kenneth b. kahnsally evans kayrebecca j. slotegraafsteve uban enthusiasts

## Why This Product

- Trusted kenneth b. kahnsally evans kayrebecca j. slotegraafsteve uban brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Full description not available

## Images

![The Pdma Handbook of New Product Development - Image 1](https://m.media-amazon.com/images/I/41xEocblDcL.jpg)

## Customer Reviews

### ⭐⭐⭐ 







  
  
    Not Bad
  

*by K***M on Reviewed in the United States 🇺🇸 on October 27, 2020*

The book looks great on the outside. Wish it was more put together, but content is a good learn!

### ⭐⭐⭐⭐ 







  
  
    Very helpful
  

*by A***O on Reviewed in the United States 🇺🇸 on January 26, 2015*

This book is the standard, in the view of many, for new product development. It was helpful as I began a job in this field. I found it dry at times, but how can you make a book on any business subject avoid being dry?Overall, the topics were well laid out and explained.

### ⭐⭐⭐⭐ 







  
  
    Industry standard
  

*by C***L on Reviewed in the United States 🇺🇸 on December 12, 2018*

Old but classic.

---

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---

*Product available on Desertcart Kenya*
*Store origin: KE*
*Last updated: 2026-02-26*